Social Change Domain

The Social Change domain enables modelling of campaigns, movements, and interventions designed to create systemic change through collective action, advocacy, organizational transformation, and institutional reform. It provides a structured approach for representing social movements, policy advocacy, and progressive change initiatives.

Schema Version: 2.1
Schema Location: /schemas/social-change.schema.json
Specification: JSON Schema Draft-07

Overview

The Social Change domain captures structured approaches to creating positive social transformation, enabling analysis of campaigns, movements, and interventions across various contexts. The domain covers:

Systemic Advocacy — Efforts directed at policy or institutional change
Collective Action — Strikes, protests, boycotts, and industrial actions
Organizational Change — Worker-led initiatives within organizations
Institutional Reform — Government programs and policy interventions
Civil Society Mobilization — NGO campaigns and community organizing

This domain extends the Orthogramic Metamodel by providing frameworks for modeling social change initiatives and their impact pathways.

Purpose and Value

The Social Change domain enables architects and planners to:

Model change initiatives — Structure campaigns and movements
Map stakeholders — Identify actors and influence relationships
Track impact — Measure outcomes and policy shifts
Support strategy — Enable evidence-based advocacy planning
Document progress — Capture campaign milestones and learnings

For Data Engineers

The Social Change domain maps to social impact data concepts:

Campaign → Campaign/program entity
Stakeholder → Actor/participant dimension
Action → Event/activity fact table
Impact → Outcome metrics
Policy Target → Policy tracking data

Core Components

The Social Change domain uses a theory of change framework:

Inputs: Resources, stakeholders, capabilities
Activities: Campaigns, actions, advocacy
Outputs: Engagement, awareness, mobilization
Outcomes: Policy, behavior, institutional change

Domain Attributes

Core Attributes

Attribute	Type	Description	Required
`name`	String	Name/title of the social change action	✓
`description`	String	Summary of goal and focus	✓
`activityType`	Enum	Type of activity or intervention	✓
`specificActions`	Array[String]	Specific actions employed
`leadingOrganizations`	Array[String]	Key organizations coordinating
`systemicProblem`	String	Problem being addressed
`primaryAffectedGroups`	Array[String]	Groups impacted by injustice
`stakeholders`	Array[Object]	Involved or affected actors
`policyTargets`	Array[String]	Legislation being influenced
`institutionalTargets`	Array[String]	Entities being engaged
`tactics`	Array[Object]	Advocacy and action tactics
`escalationSequence`	Array[String]	Sequence of increasing pressure
`economicImpact`	String	Scale of economic disruption
`legalBasis`	String	Jurisdictional basis for action
`capabilities`	Array[Object]	Capabilities leveraged
`valueStreams`	Array[String]	Value flows affected
`successMeasurement`	String	Evaluation method
`risks`	Array[Object]	Operational or reputational risks
`keyPerformanceIndicators`	Array[Object]	Success metrics
`improvementAreas`	Array[String]	Enhancement opportunities
`strategicGoals`	Array[String]	Broader goals supported

Enumeration Values

Activity Type (`activityType`)

Value	Description	Example
`Campaign`	Coordinated campaign	Awareness campaigns
`Protest`	Public demonstration	Marches, rallies
`Strike`	Work stoppage	Industrial action
`Boycott`	Consumer boycott	Product boycotts
`Legal Challenge`	Legal action	Court cases
`Coalition`	Alliance building	Multi-org coalitions
`Research Program`	Evidence gathering	Policy research
`Revolution`	Systemic overthrow	Political revolution
`Organizational Reform`	Internal change	Workplace reform
`Policy Initiative`	Government program	Policy development
`Community Organizing`	Grassroots mobilization	Local organizing
`Consulting Project`	Professional intervention	DEI consulting

Change Scope (`changeScope`)

Value	Description
`Department-level`	Single department
`Organization-wide`	Entire organization
`Multi-organizational`	Multiple organizations
`Sector-wide`	Industry sector
`Regional`	Geographic region
`National`	Country-wide
`International`	Cross-border

Change Agent Type (`changeAgentType`)

Value	Description	Example
`Worker Committee`	Employee-led	Worker councils
`HR Leadership`	Management-led	HR initiatives
`External Consultant`	Professional services	DEI consultants
`Government Agency`	Public sector	Social services
`NGO Partnership`	Non-profit	Advocacy NGOs
`Union`	Labor organization	Trade unions
`Community Group`	Local community	Neighborhood groups

Violence Classification (`violenceClassification`)

Value	Description
`Non-violent`	Peaceful methods only
`Minimal Violence`	Limited confrontation
`Armed Resistance`	Armed action
`Civil War`	Large-scale conflict

Tactics Elements

Attribute	Type	Description
`tacticType`	Enum	Type of tactic
`description`	String	Detailed description
`channel`	String	Delivery channel
`violenceLevel`	Enum	Level of confrontation
`effectiveness`	Object	Tactic effectiveness
`resources`	Object	Resources required

Revolution-Specific Attributes

For revolutionary change initiatives:

Attribute	Type	Description
`revolutionType`	Enum	Type: `Political`, `Social`, `Economic`, `Cultural`
`revolutionaryScope`	Enum	Scope: `Local`, `Regional`, `National`, `International`
`legitimacyBasis`	String	Moral/legal justification
`targetRegime`	String	Government/system being challenged
`revolutionaryPhases`	Array[String]	Progression stages
`internationalSupport`	Array[Object]	External backing
`historicalPrecedent`	String	Reference to similar movements
`counterRevolutionaryForces`	Array[Object]	Opposition forces

Domain Relationships

The Social Change domain integrates with other metamodel domains:

Target Domain	Relationship Type	Description
Policy	Target	Policies being changed
Organization	Context	Organizations being transformed
People	Participants	People involved in change
Stakeholder	Engagement	Stakeholders affected
Strategy	Alignment	Change supports strategy
Performance	Measurement	Impact metrics tracked
Risk	Assessment	Change risks identified
Capabilities	Enablement	Capabilities leveraged
Finance	Resources	Funding and resources
Market	Impact	Market effects of change

Examples

Example 1: Fair Wage Industrial Action

{
  "name": "Fair Wage Now Strike Series",
  "description": "National industrial action targeting minimum wage reform through coordinated strikes and collective bargaining",
  "activityType": "Strike",
  "changeScope": "National",
  "changeAgentType": "Union",
  "specificActions": ["Strike", "Protest March", "Picket Line", "Consumer Boycott"],
  "leadingOrganizations": ["National Union of Educators", "Transport Workers Federation", "Retail Workers Alliance"],
  "systemicProblem": "Structural wage suppression through casualisation and weakened collective bargaining rights",
  "primaryAffectedGroups": ["Migrant workers", "Youth labor force", "Casual employees", "Gig economy workers"],
  "stakeholders": [
    {
      "name": "Retail Workers Union",
      "type": "Union",
      "influenceLevel": "High",
      "engagementStrategy": "Collective Bargaining"
    },
    {
      "name": "Federal Government",
      "type": "Government",
      "influenceLevel": "High",
      "engagementStrategy": "Policy Advocacy"
    },
    {
      "name": "Employer Associations",
      "type": "Industry Body",
      "influenceLevel": "Medium",
      "engagementStrategy": "Negotiation"
    }
  ],
  "policyTargets": ["Modern Awards", "Industrial Relations Act", "Minimum Wage Legislation"],
  "institutionalTargets": ["Fair Work Commission", "Department of Labour", "Major Retail Employers"],
  "tactics": [
    {
      "tacticType": "Strike",
      "description": "Coordinated work stoppage across retail sector",
      "channel": "Onsite and media",
      "violenceLevel": "Non-violent"
    },
    {
      "tacticType": "Protest March",
      "description": "National day of action with marches in major cities",
      "channel": "Public demonstration",
      "violenceLevel": "Non-violent"
    },
    {
      "tacticType": "Consumer Boycott",
      "description": "Boycott of major retailers refusing wage increases",
      "channel": "Social media and community",
      "violenceLevel": "Non-violent"
    }
  ],
  "escalationSequence": ["Ballot → Strike Notice → 24-hour Strike → Extended Strike → Legal Action → Mass Picket"],
  "economicImpact": "Estimated $50M daily impact on retail sector during strike action",
  "legalBasis": "Protected industrial action under Fair Work Act 2009",
  "capabilities": [
    {
      "capabilityId": "cap-collective-bargaining",
      "name": "Collective Bargaining",
      "levelOfUse": "High"
    },
    {
      "capabilityId": "cap-member-mobilization",
      "name": "Member Mobilization",
      "levelOfUse": "High"
    }
  ],
  "valueStreams": ["Workforce Participation", "Wage Distribution", "Economic Equity"],
  "successMeasurement": "Collective Action Maturity Model, Social Impact Index",
  "risks": [
    {
      "riskType": "Legal",
      "description": "Injunctions from employer associations"
    },
    {
      "riskType": "Reputational",
      "description": "Public backlash if disruption excessive"
    }
  ],
  "keyPerformanceIndicators": [
    {
      "indicatorName": "Wage increase percentage",
      "targetValue": "10%",
      "measurementMethod": "Post-negotiation audit"
    },
    {
      "indicatorName": "Member participation rate",
      "targetValue": "75%",
      "measurementMethod": "Strike attendance records"
    }
  ],
  "strategicGoals": ["SDG 8: Decent Work and Economic Growth", "Reduced income inequality"]
}

Example 2: Organizational DEI Transformation

{
  "name": "Equity and Inclusion Transformation Project",
  "description": "Consultant-facilitated comprehensive organizational change to address systemic inequities in healthcare",
  "activityType": "Consulting Project",
  "changeScope": "Organization-wide",
  "changeAgentType": "External Consultant",
  "institutionalContext": "Healthcare System",
  "specificActions": ["Organizational Assessment", "Training Programs", "Policy Reform", "Leadership Development"],
  "leadingOrganizations": ["Social Justice Consultancy", "Internal Equity Committee"],
  "systemicProblem": "Racial and gender inequities in healthcare delivery and employment",
  "primaryAffectedGroups": ["Patients of color", "Female employees", "LGBTQ+ staff and patients"],
  "changeMethodology": "Organizational Development",
  "tactics": [
    {
      "tacticType": "Consulting Intervention",
      "description": "Comprehensive equity audit and transformation planning",
      "channel": "Executive workshops and staff assessments"
    },
    {
      "tacticType": "Training and Education",
      "description": "Anti-bias training and cultural competency development",
      "channel": "Organizational training programs"
    }
  ],
  "resourceSource": "Consulting Contract",
  "timeline": "2-year implementation",
  "keyPerformanceIndicators": [
    {
      "indicatorName": "Equity indicators",
      "targetValue": "Improved across all dimensions",
      "measurementMethod": "Annual equity audit"
    },
    {
      "indicatorName": "Employee retention by demographic",
      "targetValue": "Parity across groups",
      "measurementMethod": "HR analytics"
    }
  ],
  "sustainabilityPlan": "Training programs and ongoing monitoring"
}

Example 3: Non-Violent Democratic Revolution

{
  "name": "Democratic Restoration Movement",
  "description": "Non-violent overthrow of authoritarian regime through mass civil disobedience",
  "activityType": "Revolution",
  "revolutionType": "Political Revolution",
  "violenceClassification": "Non-violent",
  "revolutionaryScope": "National Revolution",
  "legitimacyBasis": "Democratic Restoration",
  "targetRegime": "Authoritarian Government",
  "leadingOrganizations": ["Democratic Coalition", "Civil Rights Union", "Student Movement"],
  "systemicProblem": "Authoritarian repression and electoral fraud",
  "primaryAffectedGroups": ["Citizens", "Political dissidents", "Independent media"],
  "tactics": [
    {
      "tacticType": "Mass Demonstration",
      "description": "Coordinated peaceful protests in major cities",
      "violenceLevel": "Non-violent",
      "channel": "Public squares and government buildings"
    },
    {
      "tacticType": "Civil Disobedience",
      "description": "Systematic non-compliance with authoritarian laws",
      "violenceLevel": "Non-violent"
    },
    {
      "tacticType": "General Strike",
      "description": "Economy-wide work stoppage",
      "violenceLevel": "Non-violent"
    }
  ],
  "escalationSequence": ["Petition campaign", "Mass demonstrations", "General strike", "Government buildings occupation", "Parallel government formation"],
  "revolutionaryPhases": ["Grievance Accumulation", "Mobilization", "Active Revolution", "Consolidation"],
  "internationalSupport": [
    {"supportType": "Diplomatic", "source": "Democratic nations", "level": "High"},
    {"supportType": "Economic", "source": "International NGOs", "level": "Medium"}
  ],
  "historicalPrecedent": "Velvet Revolution 1989",
  "keyPerformanceIndicators": [
    {
      "indicatorName": "Government resignation",
      "targetValue": "Complete leadership change",
      "measurementMethod": "Official announcements"
    },
    {
      "indicatorName": "Democratic transition",
      "targetValue": "Free and fair elections within 6 months",
      "measurementMethod": "International election monitoring"
    }
  ]
}

Implementation Guidelines

Define clear goals — Articulate specific, measurable objectives
Map stakeholders — Identify all affected and influencing parties
Build coalitions — Create alliances for collective impact
Plan escalation — Design progressive pressure strategies
Measure impact — Track outcomes against theory of change

Theory of Change Framework

Component	Description	Examples
Problem	Systemic issue	Wage inequality
Root Causes	Underlying factors	Policy gaps, power imbalance
Activities	Interventions	Campaigns, advocacy
Outputs	Direct results	Awareness, engagement
Outcomes	Changes achieved	Policy reform, behavior change
Impact	Long-term effects	Reduced inequality

OpenMetadata Integration

For Data Platform Teams

When integrating with OpenMetadata, map Social Change entities as follows:

Orthogramic Element	OpenMetadata Entity	Notes
Campaign	Pipeline	Campaign workflow
Stakeholder	Team/User	Participant tracking
Action	Event	Action events
Impact Metrics	Dashboard	Impact dashboards
Policy Target	Glossary Term	Policy vocabulary

# Example: Map Social Change to OpenMetadata Pipeline
def create_social_change_pipeline(initiative):
    """
    Map Orthogramic Social Change to OpenMetadata Pipeline
    """
    return {
        "name": initiative["name"].lower().replace(" ", "_"),
        "displayName": initiative["name"],
        "description": initiative["description"],
        "pipelineType": "socialChange",
        "owner": {"name": initiative.get("leadingOrganizations", [""])[0], "type": "team"},
        "tags": [
            {"tagFQN": f"ActivityType.{initiative['activityType']}"},
            {"tagFQN": f"ChangeScope.{initiative.get('changeScope', 'unknown')}"}
        ],
        "tasks": [
            {"name": stage.lower().replace(" ", "_"), "displayName": stage}
            for stage in initiative.get("escalationSequence", [])
        ]
    }

Schema Reference

Repository: Orthogramic/Orthogramic_Metamodel
Schema Location: /schemas/social-change.schema.json
Version: 2.1
Specification: JSON Schema Draft-07
License: Creative Commons Attribution-ShareAlike 4.0 (CC BY-SA 4.0)

Previous: Channel Domain | Next: Intelligence Domain

Overview​

What is the Social Change Domain?​

Purpose and Value​

Core Components​

Domain Attributes​

Core Attributes​

Enumeration Values​

Activity Type (activityType)​

Change Scope (changeScope)​

Change Agent Type (changeAgentType)​

Violence Classification (violenceClassification)​

Tactics Elements​

Revolution-Specific Attributes​

Domain Relationships​

Examples​

Example 1: Fair Wage Industrial Action​

Example 2: Organizational DEI Transformation​

Example 3: Non-Violent Democratic Revolution​

Implementation Guidelines​

Social Change Planning Best Practices​

Theory of Change Framework​

OpenMetadata Integration​

Schema Reference​